A UX Data Analyst is a professional who specializes in analyzing user interaction data to inform and enhance the design and usability of a product. They use quantitative and qualitative data to understand user behavior, preferences, and challenges, contributing to a user-centered design process.
Use this UX Data Analyst job description template to advertise open roles for your company. Be sure to modify requirements and duties based on the unique needs of the role you’re hiring for.
What is a UX Data Analyst?
A UX Data Analyst plays a pivotal role in the product development process, focusing on gathering and interpreting data related to how users interact with a product. By analyzing website or app usage data, such as page views, click-through rates, and conversion funnels, they provide insights that drive design decisions aimed at improving user experience and satisfaction.
What does a UX Data Analyst do?
A UX Data Analyst meticulously collects, organizes, and analyzes data from web analytics tools, usability tests, and user feedback to uncover patterns and insights into user behavior. They work closely with design and product teams to translate these insights into actionable design strategies that enhance user experience.
Their work involves configuring analytics tools, monitoring feature performance, ensuring web accessibility standards are met, and developing clear, insightful reports that guide product evolution and innovation.
UX Data Analyst responsibilities include:
- Collaborating with Product Managers and Designers to determine and analyze metrics
- Implementing and tracking product metrics and KPIs using various data sources
- Developing strategies for data analysis, visualization, and reporting
- Setting up and managing UX analytics tracking and reporting tools
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